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Floor Plans

Why Floor Plans Are the Most Underrated Listing Asset

Nishant Thapar· Updated 6 min read
Why Floor Plans Are the Most Underrated Listing Asset

If you ask a buyer what they wish more listings had, "a floor plan" comes up over and over again. Industry surveys consistently find most buyers want floor plans.

Why Buyers Need Floor Plans

Photos sell emotion. Floor plans sell understanding. They answer the questions photos can't:

  • Does the primary bedroom share a wall with the laundry room?
  • Is there a true entryway, or do guests walk straight into the living room?
  • Will my sectional fit?
  • Where do the kids' rooms sit relative to ours?

2D vs 3D Floor Plans

2D floor plans are clean, top-down, and the standard MLS expectation. 3D floor plans add walls, furniture, and depth — useful for luxury listings and pre-construction.

Every 2D floor plan we deliver includes a complimentary Interactive Floor Plan Tour that links each photo to its location on the plan — buyers click a room and see exactly where they are standing.

What the Numbers Mean for Lower Mainland Realtors

In a competitive market like Surrey, Vancouver, Burnaby, Langley, and Coquitlam, listings without floor plans look incomplete. Buyers comparing two similar listings will linger longer on the one with the plan — and lingering is one of the strongest precursors to a booked showing.

Pricing

Ready to Add Floor Plans to Every Listing?

Book a floor plan across the Lower Mainland.

Current package prices and size bands

All prices are CAD before taxes and travel. Size bands are 1,000 sq. ft. steps above 2,000 sq. ft.; over 5,000 sq. ft. requires a custom quote.

PackageUp to 2,000 sq. ft.2,001–3,0003,001–4,0004,001–5,000
Essential Listing Launch$199$249$299$349
Aerial Listing Launch$249$299$349$399
Immersive Listing Launch$349$399$449$499
Cinematic Listing Launch$499$599$699$799
Complete Listing Launch$699$799$899$999

Standalone products

  • Listing-Ready Photography: $199 up to 2,000 sq. ft., plus $50 per size band. Interior and exterior listing photography with RSS Listing-Ready Editing included.
  • Cinematic Listing Film: $349 up to 2,000 sq. ft., plus $100 per size band. A horizontal edited property film, up to 2 minutes.
  • Vertical Listing Reel (standalone shoot): $249 up to 2,000 sq. ft., plus $100 per size band. A vertical 9:16 Reel up to 90 seconds for Instagram, TikTok and YouTube Shorts, from its own shoot.
  • Vertical Listing Reel (edited from your Cinematic Listing Film): $99 with a booked film. A Vertical Listing Reel up to 90 seconds, edited from a Cinematic Listing Film booked on the same appointment — no extra capture.
  • Agent On-Camera Introduction: $149 with a film or Reel shoot. One agent, up to 60 seconds of finished speaking content recorded during the appointment (up to 20 minutes of recording), integrated into the film and Reel where appropriate. Extended scripts, additional agents and extra capture are custom scope.
  • Aerial Property Photography + basic labelled aerial: $129 per standard property appointment. Aerial photos of the property and lot, plus one labelled aerial image. Larger or custom sites are quoted.
  • Aerial Property Video: $179 per standard property appointment. Edited aerial video footage. Larger or custom sites are quoted.
  • On-Site Twilight Photography: $199 per standard property appointment. Dusk photography captured on location during the natural twilight window.
  • Branded 2D Floor Plan + Interactive Floor Plan Tour: $129 up to 2,000 sq. ft., plus $50 per size band. A branded 2D floor plan with room labels and measurements. The Interactive Floor Plan Tour is complimentary.
  • 3D Floor Plan (on-site measurement): $179 up to 2,000 sq. ft., plus $50 per size band. A rendered 3D floor plan from our on-site measurement.
  • 3D Floor Plan (from a suitable supplied plan): $79 up to 2,000 sq. ft., plus $50 per size band. A rendered 3D floor plan created from your suitable supplied 2D plan.
  • Immersive 3D Walkthrough: $249 up to 2,000 sq. ft., plus $50 per size band. An interactive 3D walkthrough buyers can explore online. Every Immersive 3D Walkthrough includes three months of tour activation and hosting. Keeping the tour live afterwards is optional at $50 per month, confirmed with you before any renewal — there is no automatic billing.
  • Immersive 3D Walkthrough hosting renewal (after the included three months): $50 per month. Optional. Confirmed with you before any renewal — no automatic billing.
  • Virtual Staging: $15 per image. One room per image. Staged images are clearly identified as virtually staged.
  • Virtual Twilight Photography: $25 per image. Converts an existing supplied daytime exterior photo into a twilight image.
  • Property Showcase Website: $79 per property. Branded and unbranded versions using your supplied media. Hosted for 12 months.
  • Listing Social Kit: $99 per property. One Reel cover, three Story graphics, one listing caption, one YouTube thumbnail, title and description — from supplied finished media.
  • Full Neighbourhood Marketing Pack: $149 per property. Labelled aerial image, separate amenity map and vertical social version, using suitable supplied or existing imagery. Extra capture is quoted.
  • Branded Feature Sheet: $69 per property. A digital, print-ready feature sheet. Printing is not included.

Booked separately, photos ($199) and a Branded 2D Floor Plan ($129) total $328 — the $199 Essential Listing Launch includes both.

Travel is free within 20 km of our Surrey base; $25 for over 20 up to 30 km, $50 for over 30 up to 40 km, $75 for over 40 up to 50 km; beyond 50 km is confirmed before booking. Your exact fee is shown in your quote.

FIRST25: $25 off your first eligible package booking.

Every Immersive 3D Walkthrough includes three months of tour activation and hosting. Keeping the tour live afterwards is optional at $50 per month, confirmed with you before any renewal — there is no automatic billing. Property Showcase Website: Hosted for 12 months.

Listing photos delivered within 12 hours of the completed shoot. Delivery timing confirmed when you book.

Explore our 2d floor plans service and local media coverage, or request an itemized quote.

Frequently Asked Questions

How accurate are professional real estate floor plans?

Professionally captured floor plans are typically accurate to within a few centimeters. They include room dimensions, total square footage, and labeled rooms — accurate enough for buyer decision-making and marketing materials.

Do I need a floor plan for every listing?

Yes — even small condos benefit. A floor plan helps buyers understand the layout; the cost per listing is far outweighed by the engagement gain on portals and social media.

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Real estate photography, video, drone, floor plans and 3D tours across the Lower Mainland — listing photos delivered within 12 hours of the completed shoot; other delivery confirmed when you book.